Romance Permits Collection of Far more Visitor Information and Drives More powerful Functioning Efficiencies
Atlanta, GA (RestaurantNews.com) Church’s Hen®, the iconic down dwelling hen chain started in 1952, has selected Qu as its organization POS companion, powering omni-channel purchasing for somewhere around 1,000 US-primarily based Church’s Rooster places. The conclusion is portion of Church’s bigger digital transformation initiative and ongoing quest to be the international franchisor of decision.
At the coronary heart of Church’s selection of Qu was a robust drive to modernize its company technologies stack when enhancing information accessibility and sophistication, efficiencies and base-line expenditures for franchisees. With Qu’s digital-ahead platform, Church’s end users achieve access to a unified POS for on- and off-premise orders—orchestrated by way of a one menu management method – enabling a lot more knowledgeable info-pushed advertising and marketing and far better visitor engagement prospects.
“Deploying the Qu POS technique will help us take away technological know-how limitations blocking our relieve of operations and visitor engagement,” said Dusty Profumo, EVP and Main Financial Officer for Church’s Hen. “We’re doubling down on new systems to give franchisees the best tools they will need to be thriving. Transferring to Qu enables us to empower the other very best-in-course suppliers in our ecosystem. As an business, we want to be extra agile, collaborative, and enable our operators generate prime and base-line advancement.”
The RFP range and vetting process was nearly two many years in duration and bundled aggressive evaluations of many business POS methods, substantial in-lab critiques, and a 6-thirty day period pilot section with pick Church’s corporate and franchise spots. The refresh features collaboration with Synergy Suite for Back again Business, Bridg for Consumer Information & Loyalty, and HonorBuilt for components installation and assist.
“Moving our technological know-how devices off legacy application to fashionable, API-first remedies will support us acquire and use worthwhile info, bettering our advertising and marketing and income intelligence, and eventually supplying more customized experiences to our attendees, explained Kerry Leo, Senior Director of Facts and Engineering for Church’s Rooster.
“We’ll be ready to fulfill our company where by they like to be satisfied, specially throughout these rapid-altering situations,” additional Alan Magee, VP of Electronic Internet marketing and Technological innovation.
Enterprise cafe operators are swiftly in search of to change their operations to acquire edge of expanded off-premise and digital purchasing channels to travel income in the encounter of the pandemic. Qu has redefined common POS constructs absent from countertop programs and dated software into a far more dynamic, flexible application tactic. With Qu, operators benefit from greater amounts of overall flexibility desperately desired to handle places, information, menus, pricing, reviews, staff members, and more—across indigenous and 3rd bash channels, for hundreds of restaurants—all from one particular location.
“We could not be a lot more thrilled to go on our journey with Church’s Rooster and deploy hundreds of merchants on our platform in the next handful of months. I’m self-confident that Qu’s present day, omni-channel solution will assistance Church’s to unify the administration of all in-keep and digital order channels from a one interface, providing much more scalable progress options for its devoted franchisees and operators, stated Amir Hudda, Main Govt Officer of Qu. “Our enterprise remedy has been appreciably increased for large QSR brands, even though making certain that operators have highly developed methods for generate-thru and curbside functions critical for pandemic general performance. For two several years now, we have been on a mission to stop the fragmentation and disconnected encounters that as well a lot of operators and their company deal with day in and out. We’re bringing it to fruition with Church’s and many other soon-to-be-announced customers.”
About Church’s Chicken®
Founded in San Antonio, Texas, in 1952 by George W. Church, Church’s Chicken® is 1 of the biggest swift-support cafe rooster chains in the planet. Church’s® specializes in Primary and Spicy Hen freshly geared up throughout the day in compact batches that are hand-battered and double-breaded, Rooster Sandwich, Texas Tenders, Honey-Butter Biscuits™ made from scratch and freshly baked, and basic, homestyle sides all for a terrific worth. Church’s® (alongside with its sister brands Church’s Texas Hen in the Americas and Texas Chicken® outside the house the Americas) has extra than 1,500 spots in 26 nations and international territories. During two countrywide media home windows the model drove sales efficiency that outpaced the broader QSR class. For extra data, check out www.churchs.com. Comply with Church’s® on Fb at www.fb.com/churchschicken and Twitter at www.twitter.com/churchschicken.
Qu is a tech company disrupting the legacy level-of-sale (POS) state of mind by offering the restaurant industry’s initially truly related and modern day omni-channel buying platform.
Qu is determined to enable clear up the engineering crisis operators are facing these days by transforming POS outside of fragmented, inefficient merchandise and processes into a more workable, unified working experience for operators and visitors. The target: offer far more new and delectable meals speedier and delight guests throughout the full process—from get placing to model evangelism.
Laser-concentrated on the fast service (QSR) and quick relaxed restaurant segments, Qu’s one menu management and unified details basis assists operators travel healthier running revenues by means of amplified efficiencies and by getting rid of redundant procedures and devices.
Based mostly in Bethesda, MD, Qu is backed by foremost cafe business owners as very well as Silicon Valley investors that have also backed Google, Salesforce, Uber, and Dropbox.