Clearlake and Siris-Backed Newfold Digital Acquires Yoast to Assist Clients Get Found On-line

Major Search engine optimization WordPress Plugin Bolsters Newfold Digital’s Strong Solution Portfolio

JACKSONVILLE, Fla., Aug. 12, 2021 /PRNewswire/ — Newfold Digital, a main world wide web technologies company backed by Clearlake Capital Team, L.P. (collectively with its affiliates, “Clearlake”), and Siris Funds Team, LLC, has obtained Yoast, the leading lookup motor optimization (Web optimization) plugin company for WordPress. The acquisition is a element of Newfold Digital’s long-phrase strategy to join Newfold Digital clients with globe-class world-wide-web presence resources and expert services to empower on the net achievement in a electronic environment.

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Newfold Electronic Emblem

“Website positioning is a expanding have to have in our consumer base and important to on-line good results, primarily as we see extra organizations develop their on the net existence,” explained Sharon Rowlands, President and CEO of Newfold Electronic. “Yoast is a properly-recognized and revered model in the WordPress community. We are excited to welcome them to the Newfold spouse and children and to assistance enhance Search engine optimization and drive website visitors to our expanding buyer foundation.”

Yoast is a WordPress plugin powering additional than 12 million internet websites. The plugin assists web page house owners crank out additional visitors from lookup engines these as Google and Bing, improve readers’ engagement, and catch the attention of additional guests from social media. Additionally, the brand delivers a strong online academy with Search engine marketing schooling programs. With Yoast’s expertise, Newfold Electronic will search to develop its Search engine optimization choices to far better provide the company’s approximately 7 million prospects.

“We are psyched to be part of Newfold Electronic to continue our mission of Seo for everybody by leveraging the main global portfolio of world wide web presence makes,” said Marieke van de Rakt, CEO of Yoast. “We are confident that the energy and leadership Newfold Digital offers will help to guarantee Yoast remains the most applied Search engine marketing plugin for WordPress for quite a few years to occur and will gas potential innovation.”

Yoast will keep on to deliver the similar wonderful support as it has for yrs when joining Newfold Digital’s portfolio of brands which includes Bluehost,,, and Community Options. All Yoast workforce, like its management group, will sign up for Newfold Electronic.

“We are delighted to welcome Yoast to the Newfold Digital spouse and children,” mentioned James Pade, Husband or wife, Clearlake, and Tyler Sipprelle, Handling Director at Siris. “We want Newfold Electronic to be the spouse of option for on the web presence providers that want to do the job with an founded chief in the room as they look for their future stage of progress.”

RBC Money Marketplaces served as economical advisor and Morrison & Foerster LLP acted as lawful counsel to Yoast. Raymond James served as economical advisor and Sidley Austin LLP acted as legal counsel to Newfold Digital.

About Newfold Digital
Newfold Electronic is a main internet technology enterprise serving nearly seven million consumers globally. Recognized in 2021 by way of the mix of leading net solutions companies Stamina Internet Existence and Group, our portfolio of models involves: Bluehost, CrazyDomains, HostGator, Community Remedies,, and lots of many others. We help customers of all measurements develop a digital existence that delivers outcomes. With our intensive item offerings and customized guidance, we get satisfaction in collaborating with our clients to serve their on the internet presence requirements. Master a lot more about Newfold Digital at

About Yoast
Yoast was established in 2010 and is just one of the speediest-increasing businesses in the WordPress market. Yoast Search engine optimization, the well-known plugin for WordPress with in excess of 12 million active installs, is the flagship solution of Yoast. Based in The Netherlands, Yoast can make it much easier for absolutely everyone to get great success from their web sites. For additional info go to

About Clearlake
Founded in 2006, Clearlake Funds Team, L.P. is an expense organization running integrated businesses throughout non-public fairness, credit score and other related strategies. With a sector-focused technique, the organization seeks to husband or wife with knowledgeable management teams by providing client, extensive term funds to dynamic organizations that can reward from Clearlake’s operational improvement approach, O.P.S.® The firm’s main concentrate on sectors are technological know-how, industrials, and client. Clearlake presently has close to $39 billion of belongings less than administration, and its senior expense principals have led or co-led over 300 investments. The organization has offices in Santa Monica and Dallas. A lot more data is obtainable at and on Twitter @ClearlakeCap.

About Siris
Siris is a primary personal equity agency that invests largely in mature technology and telecommunications businesses with mission-important items and expert services, facing sector changes or other important transitions. Siris’ improvement of proprietary analysis to identify chances and its intensive collaboration with its Government Associates are integral to its strategy. Siris’ Govt Partners are professional senior operating executives that actively participate in crucial factors of the transaction lifecycle to assistance identify possibilities and travel strategic and operational benefit. Siris is centered in New York and Silicon Valley and has raised virtually $6 billion in cumulative capital commitments.

Media Contacts
For Newfold Electronic:
Emily Watkins
[email protected]

For Clearlake:
Jennifer Hurson
Lambert & Co.
[email protected]

For Siris:
Dana Gorman / Blair Hennessy
Abernathy MacGregor
[email protected] / [email protected]



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